Google is looking for clear and straightforward content for AI Overviews. Anything that’s too technical or not easily understandable will not be sourced. The first step in our downloadable checklist is choosing the right content type. Follow each of these steps to ensure your content is optimised and structured correctly for Google. The goal of AI Overviews is to offer users faster answers to their questions. What’s interesting is that clicking on those answer links doesn’t take you to a source page.

No monthly costs or pay-to-play — just a powerful, cost-effective way to make sure the right customers find you at the right time. When your business is optimized for Google Maps, more people will find you first, visit your location, and become repeat customers. Instead of losing sales to competitors, you’ll get SEO Anomaly the calls, the foot traffic, and a steady stream of new business. When people search for what you offer, they’re likely ready to buy — but if your business isn’t showing up at the top, they’re likely going elsewhere.

• If you’ve just launched a new SEO campaign, you’ll probably naturally be checking your rankings frequently.
• Better still if you don’t need to use Google Adwords to appear on the first page.
• For a great UI/UX, utilizing a fast-loading WordPress theme ensures compatibility across all devices.

Implementing schema markup and utilizing internal links are two effective strategies to improve your website’s ranking on Google. Incorporate relevant keywords like “google,” “page,” “site,” and “business” naturally throughout the content while ensuring it reads well for human readers. This will help improve the visibility of your site on search engine result pages (SERPs) and increase the chances of a Google first page rank. The best part is that this tactic improves Google rankings as well because infographics can drive more social shares.

Links: Backlinks (Inbound), External (Outbound), Cross linking (Internal)

This is handy to build trust among your readers and get better Google rankings. It comes up with semantically related keywords and text lengths you need to aim for. This tool also displays the average readability score of your competitors for the target keyword. As a result, it lets you improve your readability score and stick out from the average. With a wealth of suggestions and keyword information, it’ll help you rank higher on Google simply by including more valuable keywords in your posts. Once you “conquer” the lower-ranking portion, you can aim for bigger players and try to take them down.

Tracking Your Keyword Rankings with Google Search Console

It allows you to directly get in touch with other websites and request a backlink, guest post, or product review. It’s indeed great to rank a site on Google more efficiently but as said, you must ensure your website is worthy of a backlink or guest post. Google wants LSI keywords and thorough explanations of your topics. With LSI keywords, you’ll tell Google that you’re an expert in your field and that you’ve covered the subject properly, allowing it to skyrocket your page in SERPs and rank it higher. A high bounce rate is one of the worst things you can do for your Google ranking.

Image Alt Tag Optimization

To date, we’ve yet to get a single conversion from that blog post. For a big site like Hootsuite, increasing their domain authority from 91 to 92 is a pretty monumental accomplishment. A new website, on the other hand, can get their domain authority from 1 to 2 almost without even trying. Grab a free preview of my new book Digital Threads, the definitive modern marketing playbook for digital-first entrepreneurs and small businesses.

Or it might be an alternative way of phrasing that’s not the most popular one. It’s designed for enterprise-level rank tracking and focuses on providing rapid updates. If you’re managing a couple of projects, SERP Robot can be a handy backup. I often use it as a quick verification tool because it’s free and efficient. I pair it with one of the no-login solutions below so I can quickly check a page’s ranking while GSC covers broader metrics. I’ve always felt that if a rank checker tool is too slow or forces you to jump through hoops, it isn’t worth the hassle—especially when you have plenty of other SEO tasks.

Leanne is the creator of Become a Social Media Manager a certified accredited training program available in Australia and now available online. Developing the skill set to utilise social media is essential for the businesses to grow. Her passion for small business comes from her own experience in the business sector for over 30 years. She is extremely passionate about sharing her knowledge and skills to assist the business sector.